The Rates
One text gets your show on WWOZ, in OffBeat, on your fans' phones, and in their calendar. Starts at $39 a month. Full refund for 30 days if it's not working.
Annual pays up front, locks the rate, saves up to $600 a year. Monthly is month-to-month — cancel whenever.
The Plug
For the working musician
$0 setup · No commitment · 30 days money back
Get StartedThe Signal
For the touring act
$0 setup (3-mo minimum) · Unlimited fan SMS · 30 days money back
Get StartedThe Headliner
For the name above the marquee
$500 setup · 6-month minimum · 30 days money back
Talk to DanTry it a full month. If your rooms don't start filling, we refund everything. No questions, no hard feelings.
What's in the box
Here's exactly what each tier does. No asterisks, no fine print, no surprise line items.
| Feature | The Plug | The Signal | The Headliner |
|---|---|---|---|
| The Cascade | |||
| Text your show in plain English. The cascade fires. | Included | Included | Included |
| WWOZ Livewire — draft ready to send | Included | Included | Included |
| OffBeat Magazine — draft ready to send | Included | Included | Included |
| Add-to-calendar links (iCal + Google) | Included | Included | Included |
| Your List | |||
| Fan text list | 250 | Unlimited | Unlimited |
| Your custom keyword | Included | Included | Included |
| Fan email list (synced to Mailchimp) | Not included | Included | Included |
| Bandsintown integration (coming soon) | Not included | Included | Included |
| QR code + poster with your photos. Nothing AI-generated. | Not included | Not included | Included |
| Your Web Presence | |||
| A full website — 3 to 5 pages | Not included | Template | Custom |
| Shows formatted for Google search results | Included | Included | Included |
| EPK + press page for booker outreach | Not included | Included | Included |
| Custom domain (plus: your old ones redirected) | Not included | Included | Included |
| Google Business Profile — set up and maintained | Not included | Not included | Included |
| The Numbers | |||
| Quarterly report: what's growing, what's not | Not included | Included | Included |
| Who's opening, who's clicking, who's checking you out | Not included | Not included | Included |
| Setup & Commitment | |||
| Setup fee | $0 | $0 | $500 |
| Minimum commitment | None | 3 months | 6 months |
| Money-back guarantee | 30 days | 30 days | 30 days |
The Cascade
Your List
Your Web Presence
Setup & Commitment
The Cascade
Your List
Your Web Presence
The Numbers
Setup & Commitment
The Cascade
Your List
Your Web Presence
The Numbers
Setup & Commitment
The First 25
First 25 musicians who sign on keep $29 a month — forever. Not for six months. Not a teaser rate. As long as you stay subscribed, the rate stays. The Signal has its own version: first 10 bands at $79 a month, no setup fee.
I'm in →In exchange for:
If you're wondering
That's less than one gig. One tip night covers three months. And if it's not working after 30 days, we refund everything — no questions.
Because the cascade is the product — WWOZ drafts, fan texts, calendar links. That's what gets people to the show. The website is what The Signal is for. And if you already have any kind of web presence — even a bad one — The Plug runs on top of it from day one.
Then you want The Signal — $99 a month. Full site, custom domain, EPK, unlimited fan list, the whole cascade. We'll show you a live demo on an existing band's site before you commit to anything.
Because a full website, EPK, and press page takes real time to build. The three-month minimum protects both of us — it's enough runway to actually prove the thing works. If it isn't working after 90 days, walk. But it will be working.
That's the whole point. Start on The Plug. When your fan list hits 250, we'll talk about moving to The Signal. Most people upgrade because they'd rather not leave fans on the table — and the 250 cap is what makes that conversation happen on schedule.
Venues come later. For now, here's what happens: every musician who signs on names their venue in every WWOZ submission, every fan text, every calendar link. The rooms are already showing up in the cascade. Direct venue pricing is a V2 conversation — we'll have it when the time is right.
Ready?
Get on the list. You'll be first in line when we open for business.